Theatre Technologies

Marcus Theatres provide a state-of-the-art environment for watching movies. Big bright screens, crisp sharp pictures and dynamic sound are very important to our guests. We strive to provide the best experience possible for our guests.

Our theatres are equipped with the latest technology to provide an amazing picture and crystal clear digital sound. Our theatres are equipped with assistive listening devices for deaf and hard of hearing guests. We also offer open captioning and rear window captioning in select auditoriums. Digital 3D is available in featured auditoriums at locations throughout our circuit. Incredible sound and picture are the standard at Marcus Theatres.

The UltraScreen® Cinema Experience
Superscreen® Cinema
UltraView® Stadium Seating
RealD® Digital 3D
Open Captions
Rear Window

The UltraScreen® experience, with razor sharp three-story tall picture, crystal clear digital sound and comfortable stadium seats are Marcus movie magic at its best. The UltraView® auditoriums, boast a screen up to 75 feet wide by 32 feet tall.* The UltraScreen® experience take moviegoing to a totally a new level of excitement that can never be experienced at home. The UltraScreen® image is more than 500 times bigger than a typical 19”television screen.

Be part of the UltraScreen® experience at the Marcus North Shore Cinema in Mequon, WI. Other UltraScreen® Cinema locations are: Crossroads Cinema - Waterloo, IA; Elgin-Fox Cinema - Elgin, IL; Orland Park Cinema - Orland Park, IL; Oakdale Cinema - Oakdale, MN; West Acres Cinema - Fargo, ND; Crosswoods Cinema - Columbus, OH; Pickerington Cinema - Pickerington, OH; Hollywood Cinema - Appleton, WI; Majestic Cinema - Brookfield, WI; Point Cinema - Madison, WI; Renaissance Cinema - Sturtevant, WI

Bigger than the average screen with big picture and big sound. The SuperScreen® auditorium boasts a large, bright picture and digital sound featuring the Academy Award® winning Screen Array system.

The SuperSCreen® auditorium is featured at Addison Cinemas - Addison, IL, Oshkosh Cinemas - Oskhosh, WI, and Sheboygan Cinemas - Sheboygan, WI.

Marcus Theatres tiered UltraView stadium seating is available in most Marcus Theatres auditoriums.

UltraView stadium seating provides the best views of the screen possible.

The impact of digital 3D on today's moviemaking has been compared to the introduction of color film when there was only black and white. To make this a reality, RealD and Marcus Theatres have partnered in select auditoriums to create the most powerful 3D experience audiences have ever seen.

While "your grandfather's 3D" was known for mediocre visuals viewed through flimsy colored paper glasses, RealD's digital technology not only looks a quantum leap better than old fashioned 3D, it creates an exceptional visual with no flicker, no need to hold your head upright and no silly paper glasses, replacing them with lightweight, recyclable plastic shades.

New digital technology makes it possible to show open-captioned films at select showings of new, first run films. Marcus Theatres® is among the first theatre circuits in America to install systems so our deaf and hard-of-hearing guests will see open-captioned films during selected showtimes at specially equipped theatres.

With this new open-caption system, the movie is still projected from 35mm film, but open-captions are superimposed over the bottom of the movie by a digital video projector. The technology for this new system was developed by DTS® (Digital Theatre Systems, Inc.) We are pleased to offer weekend show times of selected open-captioned films for our guests.

The patented Rear Window® Captioning System displays reversed captions on a light-emitting diode (LED) text display which is mounted in the rear of a theater. Deaf and hard-of-hearing patrons use transparent acrylic panels attached to their seats to reflect the captions so that they appear superimposed on the movie screen. The reflective panels are portable and adjustable, enabling the caption user to sit anywhere in the theater. The Rear Window System was co-developed by WGBH and Rufus Butler Seder of Boston, Mass.

Available at Duluth Cinema - Duluth, MN, Lakes Cinema - Hermantown, MN, and College Square Cinema - Cedar Falls, IA.